Making Light

New eBook Available: Making Light MAKING LIGHT  is all about producing beautiful photographs with your off-camera flash. These practical techniques are specific to one remote flash so you can forget about all the fuss of using tons of equipment. Learn how to fill in harsh shadows, balance ambient light, rescue fading evening light, or substitute for a complete lack of light. With the perfect blend of theory and easy-to-understand exercises you’ll gain the insight you need to rock your triggers and modifiers for both Canon and Nikon flashes. Through 9 case studies you’ll see just how simple and powerful your off-camera flash can be. Making Light is available now as a downloadable PDF for just $5USD. Special Offer on PDFs: For the first five days only, if you use the promotional code LIGHT4 when you checkout, you can have the PDF version of Making Light for only $4 OR use the code LIGHT20 to get 20% off when you buy 5 or more PDF ebooks from the Craft & Vision collection.  These codes expire at 11:59pm PST August 21st, 2011. Making Light is a great primer for anyone who is interested in using their hot-shoe flash to make truly dynamic images. The examples are easy to follow and put into practice immediately. If you have one hot-shoe flash already, this eBook will teach you how to work some photographic magic by taking it off your camera. You'll learn about different options for triggering it remotely, where to place it, and how to balance your flash with the ambient lighting. Yes, it's one of those topics which can be intimidating, but going through this book will provide you with a dramatic improvement in learning to master your flash. Learn practical techniques like... Flash fundamentals and characteristics of light 7 easy steps for setting up your Canon or Nikon flash unit, off-camera A failsafe 10-step approach for shooting great photos with off-camera flash How to eliminate those nasty shadows caused by your flash Learn all about the basic gear for off-camera flash shooting Remember: The downloadable PDF is just $5USD, or only $4 today if you use the discount code: LIGHT4. Order here now

The Evocative Image

A Photographer's Guide to Capturing Mood

Andrew S. Gibson

The Evocative Image is an inspiring introduction to the processes and techniques specific to making photographs that express what we feel. With great examples, creative exercises, and insightful comments Gibson offers up his unique perspective on how he injects mood and atmosphere into his photographs. Learn more.

Where our hope for a photograph is to communicate more than just information, but to create impact and an emotional response, an understanding of some of the tools to create mood is essential. This ebook discusses interpretation, golden hour, blue hour, low light, wide apertures, long lenses, and other technical considerations that have an aesthetic effect on the mood of the photograph.

By taking our creative input into consideration we’ll be better prepared to capture the extraordinary in the ordinary; we’ll be “making” photographs instead of simply “taking” photos. The Evocative Image is Andrew Gibson’s 4th Craft & Vision title.